Sustainable Living & Working

A committed advocate for sustainable living, I began creating strategic content in this field over a decade ago, beginning with the green home builder whose client testimony is below. There, I sharpened my expertise and increased my profound understanding of sustainable living and working.

I bring a wealth of knowledge on various sustainability topics beyond sustainable decor, including innovations in clean energy, sustainable building financing, and critical environmental issues related to climate change. My work has given me the opportunity to interview industry leaders and contribute to corporate blogs, to help advance the sustainability conversation.

My goal is to help your blog or publication engage readers eager to shift the narrative on sustainable living, making these practices integral to their daily lives to combat climate change. Please review my clips below to see how I can help you meet your commitment to sustainability with thoroughly researched, credible strategic content. Then, contact me to collaborate on your strategic content vision.

Client Testimonial

"Dahna worked with us to brand and launch our green residential home building enterprise, GreenTec Homes’ new subdivision in Macon, GA. She was integral in coming up with the strategic content communications plan for the business. She developed the term “substantially green” that we used throughout the strategic communications campaign. Dahna also developed the strategic content for our website and collaborated with our team to create and execute other aspects of our strategic communications plan. Our experience with Dahna was excellent and we highly recommend her to any publication that needs an outstanding sustainability content, and any organization that wants to develop a strategic communications plan for its sustainability content." —John Damiano, Associate Broker – Keller Williams – Atlanta Perimeter – CEO The Providence Group (2013)

Wellesley Magazine • 02/27/2024

Design With Community in Mind

Tonja Adair ’92, co-founder of Splice Design, an architecture firm with offices in New York City and Atlanta, says her experience at Wellesley still shapes her career. During her time at the College, where she majored in architecture, Tonja learned the importance of active involvement in the community, she says. Here's the rest of her story.

CORT Furniture Rental Blog • 11/06/2017

Unique Ways to Make Your Fall Cozy with Rugs

The right rug can be the perfect addition to almost any room in the house. Rugs aren’t just a practical accessory; they’re a stylish way to add personality instantly to a space. They’re so versatile they aren’t limited to the floor, much less the living room. Use them on walls and headboards and in many other creative ways. Here are tips for choosing the right rugs for your rooms and purposes.

CORT Furniture Outlet Blog • 11/03/2017

Eye on the Prize: How to Spot a Superior Sofa

You’re shopping for a new sofa, and they all look beautiful, inviting, and comfortable. But look beyond the glam, and you can see differences that determine whether a sofa is good for the long-term or won’t last longer than a few years. It pays—literally—to know how to identify the best quality furniture that is worth your investment. These tips can help you score a superior sofa.

CORT Furniture Rental Blog • 10/26/2017

The Importance of Quality Furniture for Your Small Business

The way you design your office reflects on your brand. Employees and clients alike determine the value of your business based on the feel of your office environment. Its design and organization determine whether you'll keep current employees and clients happy while attracting new talent and customers. So, to convey that you're a quality business worth the fees you charge, you'll want to go with quality furniture and an organized space. This blog post tells you how.

CORT Furniture Outlet Blog • 09/28/2017

From Rugged to Regal: Transform Used Furniture Finds into Beautiful Pieces

You often wonder whether that piece at the thrift store, flea market, or clearance center that has so much personality — but also a few dings — can get refurbished into something fabulous. Most times, the answer is yes, and restoration can be both economical and eco-friendly. Here’s how you select and transform the right pieces.

CORT Furniture Rental Blog • 06/19/2017

How to Mix and Match Patterns Like a Pro

Mixing and matching patterns might be among the hottest trends in home decor, but it has a long history as a regular part of residential design. As in fashion, this design strategy is easy to learn, but mixing patterns attractively takes finesse. Here is how to combine patterns in furnishings and decor. This blog post tells you how.

CORT Furniture Rental Blog • 06/10/2017

Out with the Old: When It's Time to Update to Safer Furniture

This post is on upgrading from furniture made under old environmental and chemical exposure regulations to safer furniture. Originally, the focus of the post was different, but I showed the client how to make a better impression on readers by removing some keywords and refocusing the post to make a stronger connection between the statistics it presents and the company's offerings. This kind of tweaking can mean better engagement and outcomes for an overall content marketing strategy. It's how I combine my journalism background with my marketing fluency to help clients achieve their content marketing objectives.

CORT Furniture Rental Blog • 06/09/2017

New Life for Old Furniture Trendy or Neutral

This blog post shows readers how to revive an old furniture piece, so it's both updated and reflects the DIYer's personality. It also encourages readers to do their project in an environmentally friendly manner.

CORT Furniture Rental Blog • 06/08/2017

Surprising Facts About the Eco-Friendliness of Furniture Rental

This post brought out the data journalist in me. I had to analyze the story behind the numbers and find additional data to support the original study. I focused on making this a piece of strong, editorial content that inspires readers to make their lifestyles more eco-friendly by recycling rather than replacing things. That can increase greenhouse gases since people end up disposing of their old items improperly. Read the blog post for more.

CORT Furniture Rental Blog • 06/07/2017

How to Reclaim Secondhand Wood Furniture and Make It Your Own

Personalizing a reclaimed secondhand piece of wood furniture is a satisfying endeavor on several levels. First, you’ve done a good deed for the environment because you’re keeping used furniture out of the landfill. Second, it’s an opportunity to turn a mediocre piece into a masterpiece. This blog post, which I was assigned but sourced, developed and wrote, gives tips on how to reclaim old wood furniture and make it yours.

The Mortgage Reports • 05/22/2017

Guide: How To Avoid New Construction Home Problems

New Construction: It’s A Thing Again. Builders express more excitement about the new construction market than they have in years, especially after a market slump. Consumer confidence is so high from 75 months of jobs growth, there’s a shortage of resale homes to buy. So, should you consider buying in a new home development, or buying a custom-built house? If you decide to build, here's how to avoid new build nightmares.

Use Natural Stone • 05/11/2017

Use Natural Stone in Living and Work Spaces to Increase Well-Being

In this blog post I pitched, developed and wrote, I show readers how to use the right natural stone to produce the environment most conducive to healthy outcomes for them. I identified and interviewed a major NYC interior designer for this piece, which covers elements from selection to proper installation to preserve the stone's unique qualities and healthful effects.

CORT Furniture Rental Blog • 04/28/2017

Easy Ways to Incorporate Small Business Trends into Your Office Design

Small business trends in office design come and go. But it's important to follow them to know which to implement and when to keep employee and client satisfaction high. You also have to do it in a cost-effective way that leads to high ROI. This blog post tells small business owners how to maintain critical long-term strategies in office design while still incorporating the latest ones with ease. That way, you can keep your employees, customers and bottom line happy.

CORT Furniture Rental Blog • 03/27/2017

How Office Design Affects Your Business

The way you design your office can determine your business success. That's because office design influences every aspect of your enterprise. That includes employee engagement, talent recruitment, client satisfaction and business productivity. Read this post to learn what's important to consider when designing your office.